Wednesday, September 02, 2009
Going Green @ New Heights
Going green has recently been uber chic, but Target just made recycling downright divine. Starting this weekend and continuing through October 31, Target's monster Times Square billboards will feature the works of such upcoming artists as Michael Anderson and Josh Goldstein. At the end of its two month reign, the billboards' vinyl will be transformed into 1,600 eco-friendly Anna Sui-designed totes. Eco-chic fashionistas can select which artwork they'd like recycled into their tote, and from September 4th can log on to target.com to order their ultra green "it" bag. The batch of limited edition bags wont ship until early January, but mark your calendars now because I know these chic totes won't last!